“ALEX, Your Best Friend At Work” is a performance and participatory experience that takes the audience into a futuristic office constantly observed, measured and evaluated by an artificial intelligence system called “ALEX.”
For ALEX, every word, action or thought can be turned into data, measurable against an enormous database of rules and standards. Whenever the system detects anything out of the normal, acceptable range, the employee in question is required to attend a “repair session”—a 10-20-minute one-on-one session with ALEX, watched by the other colleagues. Through conversation, data collection, various tests including facial expression analysis and speech analysis, ALEX helps the employee determine the root cause behind their unusual behavior, and make the necessary changes to fix their problems.